03.7.3 · Skill in Behavioral design
Decision friction
The hesitation that appears when users face too many or unclear choices.
Friction at decision points, such as choosing a plan or confirming a purchase, causes drop-off. Defaults, clear comparisons and fewer options reduce it. Some friction is useful, for example before destructive actions.
Resources
1- articleStart hereLaws of UX ↗Jon Yablonski · collection
Short explanations of the psychology behind interface design, from Hick's law to the peak-end rule.
Tools
none yetTools for this topic are being researched.