08.1.4 · Skill in Recurring value
Value reinforcement
Reminding users of the value they have already received.
Showing progress, saved time or achieved results helps users notice value they might take for granted. Summaries and milestones are common forms. It works when the value is real and fails when it is inflated.
Resources
1- bookStart hereThe retention lifecycle framework ↗Amplitude · 2023 · 6 min
Splitting users into new, current, dormant and resurrected, because each group needs different work.
Tools
none yetTools for this topic are being researched.